For Internet networking businesses, content heavy and content delivery networks with a main business that heavily relies on their Internet presence, the benefits of connecting to an Internet exchange, such as AMS-IX Hong Kong, can be major. By peering at AMS-IX Hong Kong you can meet many other networks through one connection and are able to peer bilaterally with those that match your policy. Read more about the benefits.
Connecting to AMS-IX Hong Kong is quite straightforward. You can either go through the steps as described on this page and deal with AMS-IX and the colocation yourself, or you can contact HGC who will arrange the application, colocation and connection for you.
If you want to know more about the organisational setup before connecting to AMS-IX Hong Kong then have a look at the organisation description.